(IWR)

Check the figures.

The web can generate up to 40% of all direct orders from direct marketing campaigns. Yet most direct marketers realize less than just 5% of their orders online. Are you missing out?

FACT: Information and shopping cart sites don't work!
  • 99% of shoppers abandon their cart online without ordering!
  • The sites give too much information and too many choices.
  • They lack focus because they’re disconnected from the direct response ad or offer.
  • They don’t upsell – a key direct response element.
  • They don’t provide income from third party upsells.
  • They don’t use rich media such as video.
  • They run on an inadequate back end system.
INTERACTIVE WEB RESPONSE – IWR

It all changes when you have an interactive web response system from Liquid Focus. Our website ecommerce solutions are designed specifically for the direct market response industry. We begin with a micro-site that captures initial orders. Then our advanced proprietary software upsells these orders or qualifies leads and transmits the data securely to fulfilment.

This is how we give you the edge:

  • We do all the work for you. This is a turnkey solution.
  • This is performance based pricing. There are no costly upfront charges.
  • Individual sites for each ad campaign provide complete synergy.
  • You get more conversions from a focused, shopping cart-free checkout.
  • Leading edge technology lets you stream your commercial on your site.
  • Dynamic upselling allows you to make maximum revenue per order.
  • Multiple variable testing lets you test different offers and upsells.
  • Real time reporting shows you how your offline media ties into your sales.
  • Robust infrastructure gives nearly 100% uptime, advanced security and 24.7 monitoring.
  • Our dedicated team are on hand with expertise in all areas – graphic design, programming and direct response know-how.

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